Chit Chat Research: Automotive Data to Predict Retail Behavior - Shared screen with gallery view
Who can see your viewing activity?
Maybe they don’t all opt in to being tracked?
every track is not meaningful
@Jeff - response from Fernando: we also compared what we labeled as a visit with a secondary dataset on redemptions, that we are sure correspond to visits, and, though I don't remember the exact number, I believe more than 60% of the labeled "visits" have an associated redemption.
thanks @Niki.. sorry for messing that up
@Jeff, this is a cool paper we draw from: https://www.nature.com/articles/nature06958
Fireside Chat with David Rothschildhttps://go.safegraph.com/fireside-chat-david-rothschild.html
Fantastic, thank you!
Thank you both!